A Green Business Certification is meaningless when it is self-appointed and has no standards. Going Green is not unlike the Wild West where everyone lays claim on whatever they can grab. There are standards the prove that a Green Business is an authentically Green Business, and that is where highly respect programs like the Green Business League provides the best medium for Green Business Certification.
It is common hear of self-appointed firms that claim to be Green because of a few environmental applications, but if Going Green is merely a matter of declaration, then anyone can claim to be a Green business. Certification as a Green business means that a firm has met recognized standards of performance and literally earned the Green Business certification.
The Green Business League sets a 100 point goal that allows any size business to participate in the the Green process. With the help of a Certified Green Consultant, the process is simple and honest. The Green Business League certification provides a true third party review and assessment that gives support and authenticates a Green business.
It all begins with a simple request to start your certification process as a Certified Green Business with the Green Business League.
Authentic Green is the new term for those who believe that environmental involvement is more than a market ploy that can requires little more than a token effort. The authentic form of Green certification is not self-appointed, bought off a website, or offered by a local promoter of Green ideas. To be Authentically Green means that this is a commitment that requires an honest effort, changes in operation, and the meeting of a standard of achievement. This is what is missing in our stage of Green evolution.
Earning your Green business certification with the Green Business League is not as easy as replacing your lightbulbs with CFLs. Neither is is as costly or demanding as converting your building to teh demands of the LEED program. It requires that your firm adopt a variety of Green Practices that have point values in the Green Business League system. At 100 points, your firm has literally EARNED its way to a Green certification, which is a real point of pride and accomplishment.
There is a Certified Green Consultant in your area who will work with you to approve points for Green efforts already in place and show you how to earn the rest of the points needed for certification. With the Green Business League, there is no "Fake Green" allowed. There is far too much Token Green, Proxy Green, and Fake Green in the marketplace. This will eventually prove to be worthless. Earning your Green business credential is the only way to be Authentically Green.